The “only soft drink with genuine simulated gold flakes” began in the 1950s as a small brand popular in the southwest. Originally advertised as a western-themed soft drink (and, in fact, “bunchy” is a mining term), the company re-branded the drink as a space-themed soft drink when they began distributing nationally in the early 1960s. Advertisements often featured Spaceman Jax (of Spaceman Jax and the Galactic Adventures), but other campaigns, including “America will thank you for it” and “How far would you go for a Bunchy?” were geared towards adults.
The recipe for simulated gold flakes is about the best kept secret in soft drink history. Donald J. Prufrock, Jr.,...
When my Mom was little, they kept all of their Bunchy bottle caps in an old coffee can. They used...